Gucci Presents The Alchemist’s Garden 1921 Eau de Parfum

To celebrate the House’s 100th anniversary, Gucci expands The Alchemist’s Garden collection and presents 1921, a new eau de parfum.

The scent pays homage to Florence where Gucci was born a century ago, in 1921. It is created around the distinctive Neroli Flower, blended with the Limone Cedrato fruit from the capital of Italy’s Tuscany region. Bringing richness and intensity to the fragrance, Oakmoss gives an earthy, lush forest-like quality, a sophisticated signature note that marks 1921 as a unisex scent.

Gucci Presents The Alchemist’s Garden 1921 Eau de Parfum

The design of The Alchemist’s Garden 1921 bottle draws inspiration from the bottles found on the wooden shelves of a vintage apothecary, curious pharmacy jars and the first perfumery containers. It comes in a transparent green glass, as an homage to one of the House’s emblematic colors. Gucci lettering and decorations appear in gold, emblazoned with a wreath held up by a hand.

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The $330 fragrance is showcased in a special campaign by Colin Dodgson, with creative direction by Alessandro Michele and art direction by Christopher Simmonds. The perfume bottles are surrounded by lush foliage, plant cuttings, and antiques, in addition to scientific flasks and gardening tools.

Blended by master perfumer Alberto Morillas, under Alessandro Michele’s creative direction, a customizable collection of eaux de parfum, perfumed oils and acque profumate (scented waters), The Alchemist’s Garden collection is inspired by the art of alchemy: all scents are built around one ingredient and can be layered together to create unique combinations.

Article Source: Lux Expose